Retailers should be focused less on channels and more on customer journeys and emotions, writes Lori Mitchell-Keller of SAP
http://bit.ly/BR2E399UM
Rewards Cards Test the Limits of Customer Loyalty
One day recently I realized that my rewards card from the coffee shop chain I frequented was missing. At first, I was irritated — I had about $20 on the card along with some free beverage credits.
http://bit.ly/BR2Fslxui
Is Lidl still a major threat for American grocers?
The German retailer appears to be struggling out of the gate, leading some observers to say it’s not the adversary it first seemed. But it may be just a matter of time. With Kaufland coming and talk of  whether Lidl will follow them to Australia, its an interesting look at how they’re tracking in the USA.  http://bit.ly/BR2nbRikL
15 experiential stores to see in NYC
Peek inside these concept locations for a view of retail’s latest and greatest.
http://bit.ly/BR2rCy7VY
Surviving the retail revolution: 2018 will be a wild ride.
There is much talk of dwindling department store locations and an ever-booming ecommerce field of competition facing retailers, but the sky is not falling. Actually, according toThe National Retail Federation, for each company closing a store, 2.7 are opening shops. It’s simply become critical that retailers rethink the retail experience.
http://bit.ly/BR2roZX7S