Category: eCommerce

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Contactless retail: What can retailers do to stay relevant?

The emergence of new consumer behavior is blurring the lines between online and in-store shopping experiences. According to an Oracle Retail consumer study, 39% of shoppers said a lack of social distancing would cause them to have a bad shopping experience. In comparison, 66% of the shoppers noted that contactless checkout was a top priority to shopping safely while in-store. As a result, retailers worldwide have had to quickly adapt to consumer needs by enhancing their digital and contactless capabilities, speeding up the checkout process, and implementing social distancing regulations to help shoppers feel safer. Read more……

If you’re looking to review your digital strategy or wondering how you can use eCommerce more effectively, give us a call.  It does costs nothing to have a chat and after all you might come away with some new ideas. Lets Talk!

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Consumers love for digital, mobile experiences here to stay

Shoppers will continue embracing digital and mobile retail experiences even once the coronavirus pandemic is a memory.

That’s a prime finding of a study, from cloud communications and mobile engagement provider Sinch, on consumer behavior during COVID-19 and projected post-activity.

More than half of consumers, 58%, will continue to avoid crowds, 52% will avoid unnecessary travel, 46% will spend less time inside stores and 45% will dine out less often, according to a press release.

Yet retailers aren’t completely delivering the most useful digital and mobile experience that consumers want, according to the study, which stated brands are playing catch-up and many don’t know which channels customers prefer. Read more….

Working on your 2021 strategy and want to refresh your ideas?  Seeking to improve your customer engagement?  Need to develop a mobile strategy? Then talk to the customer experience specialists. It costs nothing to talk and who knows, you might walk away with some new ideas.  Lets Talk!

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Tech transformation of retail in the time of COVID-19

The global pandemic has changed nearly every aspect of daily life, including how we shop. When the pandemic hit the U.S. in March, essential retailers needed to quickly put in place measures to ensure the health and safety of their customers and employees, while non-essential retailers needed to quickly pivot from a physical to digital environment.

By June, non-store retailers outpaced in-store retail more than 4x over in sales. While COVID-19 has posed myriad challenges to in-person retail, from safety to delivery, it has also accelerated the technological evolution of retail. Technologies that enabled the enhancement of in-store or curbside pick-up, customer personalization, and contactless service and delivery have helped retailers solve for some of today’s challenges.

These experiences are not just limited to deep pocketed retailers; small and midsize retailers also need to look at how next generation technology and digital transformation can better service customers in this new normal. Read more…

Looking for ways to improve your digital presence?  Working on your digital strategy for 2021?  Or, simply looking to convert more sales?  Talk to the customer experience specialists. It costs nothing to talk and who knows, you might walk away with some new ideas. Lets Talk!

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Building bigger baskets by increasing engagement in a mission-driven world

Not that long ago, online grocery shopping was an exclusive playground for pioneers of the digital world.

Now, though, that playground is a lot more crowded.

Online shopping participation has accelerated at warp speed through the evolution of COVID-19. And it is not just among the digital elite. More and more people are choosing alternative shopping options like home delivery, click-and-collect and curbside.

It is become a time of change for retailers, many of whom are adjusting to meet the moment by offering choice. They are pivoting to offer online fulfillment options, which requires them to ensure the efficiency expected by third-party pickers. At the same time, they have had to adapt their in-store game to satisfy list-focused shoppers demanding safety and security. The common thread? Everyone wants to get in and out as quickly as possible.

As a result, the need to drive loyalty and build baskets through shopper engagement has never been more urgent. Read more…...

Looking for ways to engage your customers?  Trying to craft a digital strategy for 2021?  Need to improve your offering for a more discerning customer?  Then talk to the customer experience specialists. It costs nothing to talk and who knows, you could walk away with some new ideas. Lets Talk!