Even with Changing Consumer Behavior, a Human Touch Still Matters at Retail

With retail sales doubling over the last decade, the beginning of 2020 was full of excitement for the retail industry. eMarketer predicted that total retail sales would grow 2% to $5.574 trillion, while e-commerce sales is expected to stay strong at a 12.8% growth rate to $666.28 billion. Meanwhile, retailers across all categories were steadily shifting toward delivering more personalized and curated shopping experience — online and offline — that grabbed consumers’ attention. Read more….

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