In retail, moving at the speed of consumer innovation is a constant challenge. New, consumer-grade technologies hit the market every day, enabling a wide range of new devices, channels and experiences. Consumers are now finding products they love on social media, or in an interactive display. It was simple enough for retailers to engage these consumers in store or on a website, but these new, innovative experiences are largely “off menu.” http://bit.ly/BR2BxqZ26