Leading retailers are embracing the new constant state of change with innovative ideas to win over consumers. Today, using a smartphone, a consumer can pinpoint in the exact aisle where an item is located even before they step through the retailer’s door. They can buy online and pick up in store, or instead have their purchases shipped home. They can search for an item from a dressing room mirror, or consult with a mobile device armed sales associate who can expertly suggest different sizes, colors, or add-on items.  http://bit.ly/BR2LiDJZL